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John Kennett: Orchestrating marketing harmony across teams, simplifying complex science and embracing curiosity to drive innovation
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Haydn Boehm: Applying a scientist's curiosity to continuous marketing experimentation and the impact of AI on pharmaceutical R&D
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Paul Kippax: Leveraging deep scientific expertise to uncover hidden customer insights and open up new marketing opportunities in life science
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George Fradley: Bringing the patient voice into marketing through empathy, storytelling, and visionary leadership
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Jaleel Shujath: Applying scientific rigour to marketing through continuous experimentation, data analysis, and learning
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Regis Grenier: Unlocking internal insights to guide strategic marketing, always providing value to scientists, and building trust through genuine content
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Andrew Bertera: Combining scientific expertise with marketing and sales leadership, fostering cross-functional empathy, and keeping the customer at the centre
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Harrison Waid and Nick Clare: Key takeaways from a special edition episode focused on debating life science marketing vs sales
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Noah Konig: Combining psychology and marketing in life science, reaching niche expert audiences, and balancing confidence with continual learning
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Chris Thorne: The importance of proactive networking, conveying science effectively, and overcoming common obstacles in life science marketing
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James Smith: Insights on brand building, managing global teams, emerging tactics and understanding post-pandemic customer psychology.
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Natasha Zarach: Culturalising campaigns and international marketing in China to authentically engaging scientists and marketing innovations globally.
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Laura Haldane: From psychology to entrepreneurship, top tips on scientist networking, and LinkedIn tactics for global marketing success
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Klaudyna Johnstone: Behavioural secrets, AI for pathology, working in scaleups, and localising campaigns for global success
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